I think that’s the excitement of comic books. That’s why comic books live on strongly in this digital age, because there is that online portion of the discussion, where people are arguing and discussing books, and storylines, and the real world discussion that happens every Wednesday in comics stores and once a year at Comic-Con. The real world discussion is important and critical to the industry. I believe as the digital revolution takes hold across all media, comics will grow and not be cannibalized.
Ira Rubenstein, executive vice president of the global digital media group, Marvel
Marvel and Graphic.ly, part 1: Marvel’s digital initiatives | Robot 6 @ Comic Book Resources